Process.

We are committed from design to deployment.

We care about the projects we take on. We take time to get to know our customer, their project and our customer's customer. Knowing as much as we can, makes us better serve our customers.

Projects start with a high-level plan which concentrates on the immediately human aspects of the application: What are the goals? Who will be using it? What will be done? We guide the customer through writing action-oriented 'stories' about the application. Then we reduce those stories into 'tasks' that guide the development. Our goal is to avoid creating inflated software, and will consult our customer during the planning. We want to be sure that every feature we build serves a clear purpose.

Our team works within the guidelines of  agile development  philosophies, breaking down the project into iterations. Each iteration is aimed to produce tangible progress and value. We know that projects are bound to evolve and agile processes allows us to react appropriately to any change.

e may not be in the same office as the customer, but communicate like we are. We remain in constant contact via daily stand-up meetings, weekly demos,  Basecamp  and  Campfire . Multiple open lines of communication is a of staple our process regardless of whether we're trading mock-ups, specifying features, or discussing acceptance criteria and testing.

Development.

Made for humans, by humans.

We want to be a part of making the best human to computer interactions. Through our experience we have gained a robust and versatile bag of tricks that compliment the simple interfaces of our  'rich'  web applications.

We care about making a great, strong experience for the web. Great experiences means that we focus on simple solutions and straight forward interfaces for your users sake. We highly encourage user testing, early and often, during the development cycle. Strong experiences are created by our  Pair Programming  and  Test-Driven Development , which ensure that your code is problem-free, flexible and ready for deployment at all stages of the project.

Keeping performance, security and accessibility first-rate, each application is carefully constructed from foundation to finish. With all that said - if it's in your head and you want it on the Internet, we can build it.

Technology.

The best tools in our toolbox.

We love  Ruby ! We believe in using the best tools available to allow us to be efficient and  pragmatic  developers. The  Ruby Language  and  Ruby on Rails  provide us with the best tools currently available for rapid web application development. Using Ruby makes us happy, and being happy makes us productive!

We couple our love for Ruby with our love for (and expertise in)  Open Source  and  Free Software  solutions such as  Linux ,  OpenBSD ,  PostgreSQL ,  MySQL ,  Asterisk (VOIP) and a number of other leading technologies.